{"title":"Violet Liters","description":"","products":[{"product_id":"liter-pump","title":"Liter Pump","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eFor use with LOMA 33.8oz \/ liter bottles.\u003cbr\u003e\u003cbr\u003e\u003cem\u003ePlease Note: Liter bottles now come with a liter pump on the bottle.\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":40029663035531,"sku":"LPMP33W","price":4.76,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/files\/literpump_fa164b25-9688-4348-9eeb-7ecb4d2cdbb8.jpg?v=1729216261"},{"product_id":"violet-shampoo","title":"Violet Shampoo","description":"\u003ch6\u003eFor grey \u0026amp; blonde hair\u003cbr\u003e\n\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eSulfate, gluten, soy and paraben-free cleansing\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBrightens grey and blonde hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eHighly pigmented; the most effective toning shampoo on the market\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eAn innovative blue-violet pigmented shampoo to enhance blonde and grey hair while neutralizing yellow to brassy tones\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDid you know...\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring the original formulation, FDNC violet #2 is commonly used in other blonde-toning shampoos\/conditioners. LOMA’s Violet Shampoo and Conditioner is much more effective in toning and neutralizing warm tones.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Loma Hair Care","offers":[{"title":"12 fl oz \/ 355mL","offer_id":40029664739467,"sku":"LVS12","price":24.0,"currency_code":"EUR","in_stock":true},{"title":"3 fl oz \/ 88mL","offer_id":40029664772235,"sku":"LVS3","price":9.75,"currency_code":"EUR","in_stock":true},{"title":"33.8 fl oz \/ 1000mL","offer_id":40331890458763,"sku":"LVS33","price":48.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/files\/LOMA_violet-shampoo.jpg?v=1730388373"},{"product_id":"violet-conditioner","title":"Violet Conditioner","description":"\u003ch6\u003eFor grey \u0026amp; blonde hair\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eUses pure direct dye color pigments unlike 99% of other color conditioners on the market\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eBrightens gray and blonde hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eHighly pigmented; the most effective toning conditioner on the market\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eA stylist’s color enhancing and toning tool in the salon (apply to dry hair for maximum deposition)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eGluten, soy and paraben free\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eAn innovative blue-violet pigmented conditioner to enhance blonde and grey hair while neutralizing yellow to brassy tones\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-weight: 400;\"\u003eDid you know...\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eDuring the original formulation, FDNC violet #2 is commonly used in other blonde-toning shampoos\/conditioners. LOMA’s Violet Shampoo and Conditioner is much more effective in toning and neutralizing warm tones.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eDue to the electric charge in the formula, Violet Conditioner will adhere\/deposit better to the hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Loma Hair Care","offers":[{"title":"12 fl oz \/ 355mL","offer_id":40029664870539,"sku":"LVC12","price":25.5,"currency_code":"EUR","in_stock":true},{"title":"3 fl oz \/ 88mL","offer_id":40029664903307,"sku":"LVC3","price":10.25,"currency_code":"EUR","in_stock":true},{"title":"33.8 fl oz \/ 1000mL","offer_id":40331890983051,"sku":"LVC33","price":51.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/files\/LOMA_violet-conditioner.png?v=1730388292"},{"product_id":"violet-shampoo-conditioner-duo-1000-ml-1","title":"Violet Shampoo \u0026 Conditioner Duo – 1000 ml","description":"\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eBanish brassiness at scale. This liter duo neutralizes yellow and brassy tones on blonde and grey hair using pure direct-dye pigments — the same professional toning technology trusted in salons worldwide.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e• Blue-violet pigments neutralize yellow and brassy tones on blonde \u0026amp; grey hair\u003cbr\u003e• Conditioner uses pure direct-dye pigments — unlike 99% of competing toners\u003cbr\u003e• Apply conditioner to dry hair for maximum color deposition\u003cbr\u003e• Creatine and Avocado Oil restore strength and moisture while toning\u003cbr\u003e• Sulfate-, gluten-, soy- and paraben-free formula\u003c\/span\u003e\u003c\/p\u003e","brand":"Loma Beauty EU","offers":[{"title":"Default Title","offer_id":57025391067513,"sku":"L-VC-LITERDUO","price":79.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/files\/LOMA-VioletSh_CondLiterDuo-B07CJL67SP.png?v=1774980709"},{"product_id":"violet-shampoo-conditioner-duo-355-ml-1","title":"Violet Shampoo \u0026 Conditioner Duo – 355 ml","description":"\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eProfessional toning power at home. Formulated with pure direct-dye violet pigments, this duo brightens blonde and grey hair, neutralizes unwanted warm tones, and conditions with Creatine-powered strength.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003e• Innovative blue-violet pigments tone and brighten blonde \u0026amp; grey hair\u003cbr\u003e• Pure direct-dye conditioner — superior deposition vs. most toning conditioners\u003cbr\u003e• Creatine rebuilds internal hair structure for strength and resilience\u003cbr\u003e• Sulfate-free cleansing preserves toned color longer between salon visits\u003cbr\u003e• Natural Avocado and Lavender extracts nourish while toning\u003c\/span\u003e\u003c\/p\u003e","brand":"Loma Beauty EU","offers":[{"title":"Default Title","offer_id":57025397555577,"sku":"L-VCDuo","price":39.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/files\/violetduo355ml.png?v=1774983240"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0573\/8433\/7547\/collections\/haircare_c32fc773-4891-4950-8f8a-2f99223015a7.png?v=1764022404","url":"https:\/\/lomabeauty.eu\/collections\/violet-liters.oembed","provider":"Loma Beauty EU","version":"1.0","type":"link"}